LIFE ON WHEELS
“Comparing a self-driving car with a car, is comparing a car with a horse.” – Benedict Evans, 10 Year Futures, 2017
A playful research project in collaboration with Space10 & Ikea looking to rethink the traditional idea of the car and re-purpose it to create a more fulfilling, autonomous, Life on Wheels.
Due to the fact that we won't have to worry about driving, vehicle interiors can expand to a point where we stop thinking of them as vehicles in the way we do now. In other words, automated vehicles won't simply be a form of transport. Life on Wheels explores how the everyday lives of the many people will change dramatically when we have fully autonomous cars.